Archive for the 'Who: User Information' Category

Digital Privacy Twister

Friday, February 17th, 2012

  Yes, Twister.  The fun, bright colored game where you get twisted up with all your friends and would-be teenage loves.  Actually, the rules of Twister are more clear than the twisted Privacy policies that dot the Web these days – which in my opinion, are less about privacy and more about making money.  The [...]

Posted in Choice, Personalization, Privacy, Quality of Experience, What: Device Information, Where: Location Information, Who: User Information | No Comments »

BYOD – Bring Your Own Demographics

Monday, February 6th, 2012

For the very first time, today I visited an ad-supported blog and noticed that with 100% accuracy, I was served ads for things I was looking at over the past few weeks – business and personal – all mixed together.  Cool, right?  Relevant right?  Well not exactly. Too late boys & girls – I’ve moved on.  [...]

Posted in BYOD, Choice, Personalization, Privacy, Uncategorized, Who: User Information | No Comments »

So you want increased Web Performance & Privacy – Then “Know Before You Go”

Wednesday, November 9th, 2011

  … To Send a Response   What does that mean? Well in layman’s terms the Web is nothing more than 2 cans and a piece of string. One can (the device) sends a message (request) to the other can (the server). It then responds to the request. And that’s how the Internet works. So [...]

Posted in #mobile, #webperf, #wpo, Context, What: Device Information, Who: User Information | No Comments »

The Complete Solution to making the Web go Faster.

Tuesday, August 9th, 2011

Yesterday I wrote a blog about why web optimization is NOT the complete solution to making the Web go faster. I promised that in my next post I would talk about the complete solution to making the Web go faster. So here goes. Let’s start with a couple of assumptions (I know, always dangerous but [...]

Posted in #mobile, #webperf, #wpo, Context, Performance, Personalization, Privacy, What: Device Information, Where: Location Information, Who: User Information | No Comments »

Why the Browser Matters

Thursday, June 30th, 2011

I borrowed the title from “Ben’s Blog”, however the content is going to be a little different. Why does the browser matter? It’s simple to use. Ask anyone if they know A) What a browser is & B) how to use it and the answer will be “Yes” It’s cross platform, meaning that no matter [...]

Posted in Context, Performance, Personalization, Privacy, User Experience, What: Device Information, Where: Location Information, Who: User Information | No Comments »

You Know what they Say about Assumption?!

Tuesday, May 24th, 2011

I’m a marketer and understand all the good reasons for tracking online behavior.  At 5o9, we’re all about the 3Ps – Performance, Privacy and Personalization.  Ahh… personalization, the holy grail of mobile marketing – but, marketers, beware.  Your good intentions may have unintended consequences, as you’ll learn about in this great TedTalk video from Eli [...]

Posted in Personalization, Who: User Information | No Comments »

Mobile Performance–the tale of the tape

Saturday, May 7th, 2011

Running some tests this afternoon and thought that these results were interesting. In case you’re in a hurry – Blaze.io’s results are nearly a second faster than a desktop browser on a 22mbps cable connection! Methodology: Test link – Steve Souders Cuzillion Test browsers – latest version of Safari and Firefox Performance apps – Web [...]

Posted in Context, Performance, Uncategorized, User Experience, What: Device Information, Where: Location Information, Who: User Information | No Comments »